When I first heard this concern I nearly fell off my chair. But rather than compare apples and oranges I believe is suffice to say that our platform is reward and donation based. We expect that most of the backers who visit our website will gravitate to certain campaigns while others will be completely self-funded by the platform. Yes, not by backers, but by the platform itself. With that said, if your campaign truly sucks, unbearably boring and unimpressive then it is reasonable to expect that it will receive no donations. We offer no guarantees nor promise a rate of return. This is not multi-level marketing so no need to recruit your brother-in-law or the next door neighbor :^)