Giving is in a steep decline worldwide. Many well-known charities are having a hard time making ends meet. Backers and donors are cherry picking projects looking for serious projects to back. Gone are the days of project managers asking for a million dollars to fund a cool multi-colored Pez dispenser, well maybe not a Pez dispenser but you get the gist. Backers and donors know that if a project manager is willing to give into the community 3% of what they raised, then what’s being asked for should be reasonable and warranted. No one would donate $30,000 into another member’s project to fund a million dollar multi-colored Pez dispenser. At least we don’t think so. Bottom line, we’re not just looking for any project, we’re looking for the right project and so are our backers and donors.